Cristaux International Acquires Leading Wholesale Outfit LUT Crystalworks
CHICAGO, January 1, 2018 — Cristaux International announced today that it has acquired LUT Crystalworks, a market-leading, five-star rated recognition supplier within the promotional products industry.
Since 2009, LUT Crystalworks has cornered the wholesale marketplace as the premier crystal and glass awards supplier to thousands of distributors. Over nearly a decade of great success, the business has evolved, with a trending pattern and demand toward “custom” recognition products. Seeking to respond and adapt to this rapidly changing business environment and significantly benefit customers, a strategic partnership with fellow global powerhouse Cristaux International, specializing in the custom design and manufacturing of recognition products, was born. As a result, both parties are proud to announce effective January 1, 2018, the entirety of LUT Crystalworks will become a wholesale division of Cristaux International. LUT Crystalworks founder Andre Janus feels the acquisition is a ‘natural’ and ‘joining Cristaux will increase our resources, giving clients access to an expanded and heightened offering.’
Following the close of the acquisition at the end of 2017, LUT Crystalworks will become “Cristaux Wholesale”, operating out of a newly expanded, state-of-the-art facility headquartered in Elk Grove Village, Illinois. Cristaux International will assume management of established programs, seasoned pricing, and customer information – thereby taking the place of LUT Crystalworks as a ASI/PPAI/SAGE, Five-Star Supplier within the promotions industry.
Cristaux Wholesale will deliver the most brand-centric, unique, exclusive and discerning offering of high-end custom award solutions and variety stock award products designed to be the ultimate stand-out, unique objects available within the recognition industry. Stock product lines (launching January 2018) will feature straight-forward pricing and be sold through either retail or wholesale channels, dependent on account designation. Custom recognition will focus on projects at specific targeted price points.
Read More: Full Announcement
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