British American Tobacco
Case Study

British American Tobacco

British American Tobacco (BAT) is a leading international tobacco group and manufactures diverse products.

British American Tobacco Brazil Blue Base Deal Toy 03


To celebrate its partnership with Souza Cruz, the BAT team wished to create custom deal toys. For the design, the client wanted to feature Brazil: the country of their business partner.

British American Tobacco Brazil Blue Base Deal Toy 02


We created the entire piece from clear crystal. For the base, we embedded a blue film to achieve the unique hue and to reflect the ocean. To personalize the piece, we digitally printed deal details on the front. Then, we frosted and sand etched the back to feature a map of Brazil. We used our water jet machine to cut the crystal panel into the shape of the country and put in many hours to make sure the unique shape was achieved with precision.

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